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Twitter Applications as Marketing Tools

Social media and marketing methods have become an important part business success. Business owners are finding that services like Twitter can help to get the message out about their companies, connect them to their customers and clients and bolster their bottom lines with a higher ROI.


With Twitter’s increasing popularity come hundreds of tools and applications to help manage one’s tweets. If you are using Twitter for business, there are many applications that can be used as effective marketing tools. Twitter applications allow you to track the links you share, schedule tweets, welcome new followers, organize and monitor your followers, offer coupons, the list goes on and on. We’ve sorted through the seemingly unending list of Twitter apps to bring you eighteen of our favorites.

TweetLater – Schedule tweets, track keywords, welcome new followers TwitterContd – Gives you more than 140 characters, upload photos, shorten URLs Tweepler – Organize your followers Monitter – Monitor keywords on Twitter TwitterMass – Enables you to connect and communicate with your target audience TwitterToolbar – Giving you access to a variety of tools & resources TwitThis – Add a TwitThis button to your website or blog so visitors can easily tweet about your company TweetBurner – Track links you share Trendistic – See the trending topics on Twitter CoTweet – Platform that aids companies in reaching customers, multiple accounts and users Twitoria – Reduce Twitter's clutter by revealing friends that haven't posted in a while or track down spammers Twiggit – Updates your Twitter status with your latest Diggs BubbleTweet – Add a video welcome to your Twitter page Twitter Gallery – Free Twitter backgrounds and themes TwitPic – Share photos on Twitter twtQpon – Enhance your marketing by offering coupons to your followers TwitterHawk – Targeted marketing that will find people tweeting about a chosen topic and location TweetBeep – Keep track of conversations that mention you, your products, and your company

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