In today’s Seth Godin podcast we discuss how to determine your “100% Question”

And once you’ve determined that, how to laser-focus your marketing around it in your blog posts to increase sales and connect with your clients. Remember, a good multi-media blog like this one will do wonders for connecting you to your clients and prospects. (just click on the link above “Blogging System to see for yourself)

Oh….also, Don’t forget to buy Seth’s books!

Make it a great day!

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Today’s podcast and blog is on increasing sales and referrals and is a continuation of the series on the Seth Godin book “Meatball Sundae” ….buy it today! (hey that rhymed!)

The takeaway is:

Marketing Tools that work….. Instead of selling to the masses, using tired old marketing (that doesn’t work anyway)….and wasting money and time on INTERRUPTING people’s attention to try to sell them something they are not in the market for.

Stay in such close contact with your clients that they TELL you what they want….and then you provide it to them!

Make it a great day!

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 Seth Godin-Meatball Sundae Review-part 4: Play Now | Play in Popup | Download

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Today’s blog podcast is part 3 in the series on increasing sales and referral’s using Mew Marketing Media based on the book by Seth Godin “Meatball Sundae”  (buy it today!!) You can click the Amazon link to the right to buy it

Listen to the podcast below, and the key take-away is:

We make what we can sell! We make things people want to buy….not MAKE the customer buy what we have!

Huge shift in mindset!

Make it a great day.

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 Seth Godin-Meatball Sundae Review-part 3: Play Now | Play in Popup | Download

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Listen to today’s Podcast below and learn what Seth says about increasing sales and referrals with New Marketing!

Key take-away point is: “New Marketing treats every interaction, product and service as a form of media!

Read this sentence and listen to the podcast a few times and let it sink in!

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 Seth Godin-Meatball Sundae Review-part 2: Play Now | Play in Popup | Download

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Marketing has changed…..are you willing to change with it?

Today we’ll look at the opening introduction of Seth’s book Meatball Sundae where we’ll learn that New Marketing is making it impossible for a small business owner or sales professional to thrive in the new economy…you either adjust your focus and marketing to synch up with what your customers want, or you will fail!

Seth concludes the opening intro of the book by saying:

“Fourteen trends are completely remaking what it means to be a marketer. And while these trends are transforming organizations that have the right products and the right approaches, they are crippling the organizations that are stuck with nothing but meatballs. Once again, marketing is transforming what we make and how we make it”

Are you willing to change? Are you ready to have your eyes opened to the New Marketing tools that will easily transform your business?

Stay tuned to this series (and forward it to a friend too!) and learn from Seth as I outline the highlights of his book “Meatball Sundae”

Make sure you check out www.SethGodin.com and click on the Amazon box to the right sidebar to order his book!

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 Seth Godin-Meatball Sundae Review-part 1 [9:51m]: Play Now | Play in Popup | Download (55)

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